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McArthur Blankenship | 15 Aug 2009 13:00
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Game Companies Lure Women to Hardcore Games

Microsoft has taken drastic steps to lure women into playing hardcore games with an impressive marketing campaign targeted at major US cities.

The promotion relies on specialized marketing teams strewing the city streets with things that Microsoft's research shows that women enjoy. Amongst the items used to lure women to Microsoft's special gaming centers are: ponies, butterflies and the scent of Zac Efron.

"Our research suggests that 80-90% of women who are introduced to this powerful marketing scheme will be powerless to resist us and follow the trail to our lai... erm... gaming centers. As soon as they reach their destination, they will be so overwhelmed by flashing lights German Techno and smell of testosterone so potent that they will be helpless to escape. That's when we grab them and force them to play games like Halo and Gears of War," said one of Microsoft's scientists, who then added "Muhahahahahahah."

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