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LucasArts Leaves ESA

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1)   19 May 2008 16:00
Logan Frederick
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Joined: 19 Aug 2006

LucasArts Leaves ESA

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Star Wars games developer LucasArts has left the Entertainment Software Association.

Weeks after giant game publishers Vivendi and Activision both left the Entertainment Software Association (ESA), LucasArts has followed suit and left the trade body in charge of running the E3 Media and Business Summit. Unlike Activision, LucasArts will still be appearing at E3.

The ESA and LucasArts both issued statements to Joystiq. LucasArts states that it supports the ESA's mission, but doesn't explain why it departed from the organization.

Rich Taylor, Senior Vice President of Communications and Research for the ESA stated, "Since its creation in 1994, the Entertainment Software Association (ESA) has grown and evolved into the pre-eminent voice of the video and computer game industry. The organization has 25 members, including three companies that were welcomed last year.

"Today, we can confirm that one of our members, LucasArts, has decided not to renew its membership. We value each member of our association, but respect the unique factors that led to LucasArts' decision."

"We can confirm that LucasArts is no longer a member of the ESA," affirmed Margaret Grohne, Director, Public Relations for LucasArts. "As a company we are still committed to bringing consumers the best interactive experience possible and support the ESA's mission in the industry. LucasArts will be participating in E3."

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2)   19 May 2008 16:07
Dectilon
Press Junketeer
Posts: 395
Joined: 20 Sep 2007

Peer Pressure? ^^

3)   19 May 2008 16:21
Dr. Evil
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I really don't understand what is going on. Can someone please explain it to me, why is everyone leaving ESA? As far as I know it's just a trade group representing game industry companies. What did ESA do, to piss them off so badly?

4)   19 May 2008 16:28
Joe
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Posts: 1124
Joined: 7 Jul 2006

Dr. Evil:
I really don't understand what is going on. Can someone please explain it to me, why is everyone leaving ESA? As far as I know it's just a trade group representing game industry companies. What did ESA do, to piss them off so badly?

http://www.escapistmagazine.com/articles/view/editorials/4877-Interesting-Days-at-the-ESA

5)   19 May 2008 20:55
Dr. Evil
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Joined: 6 Mar 2008

Thanks for your reply, Joe. That article explains a lot. After all I've read I can only say that the ESA had it coming. But now I'm a bit concerned that the industry might suffer a blowback of such decision. With all the new anti-games legislation, some hard times for games are ahead.

6)   19 May 2008 21:01
L.B. Jeffries
Pulitzer Laureate
Posts: 722
Joined: 29 Nov 2007

Ah well...it's like Terry Pratchett said in 'Going Postal'. You've got to give them a show, a spectacle. People will believe in it because they want to, not because you're right. I wonder if Joe's link is right and they're going to form their own convention...

7)   19 May 2008 21:15
Dr. Evil
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Convention aside, they'll need someone to lobby against all of the Jack Thompsons of this world.

 
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