Anonymous Source Posts: 1 Joined: 29 Oct 2009 | |
Press Junketeer  Posts: 398 Joined: 13 Sep 2009     | A new news contributor? |
Gone Gonzo  Posts: 1813 Joined: 8 Apr 2008     | These frauds are a disgrace, but I have at least a little sympathy for them. Finding a PR or marketing job in any industry that doesn't require 3-5 years experience in the field is even harder than finding a needle in a haystack. |
Press Junketeer Posts: 477 Joined: 13 Jul 2009     | Eh what? Are the HR guys slacking? What happened to references? You can easily call someone or email someone with an official email address Reference@valve.com or something. |
Pulitzer Laureate  Posts: 831 Joined: 4 Oct 2007   | Interesting article pointing out the rise of fraudster people and firms. But the information was really too basic, I think. Seriously, telling this group to Google something "without brackets"? That suggests that either you didn't bother taking a look at the target demographic of the audience this article was for, or worse, that you didn't do that *and* just re-purposed something written for a different audience. Were I a potential client and saw this, it'd bring up significant reservations from me about what type of service I can expect from your firm -- will it be similarly re-purposed and not properly targeted? |
Beat Writer  Posts: 208 Joined: 11 Apr 2008    | Interesting read into a part of the industry that is not discussed all that much. Thanks. |
Paperboy Posts: 21 Joined: 17 Oct 2008     | The first part of the article was interesting, certainly. However, I can't figure out who the second part of the article was directed towards; given the population of this website, I seriously doubt that information will be put to use. We are gamers, not game developers. A better choice might have been talking about companies that had near-misses: this way, you could talk about what they did right, why still appealing to the "trivia" centers of our brains. |
Server Administrator  Posts: 550 Joined: 27 Sep 2004     |
A lot of the people who shake the hands of various marketing agencies during the hiring process aren't the strongest in their search-fu. It doesn't hurt to mention the basics for those who might not be aware such things can drastically change their results. The small studios that get one shot at getting their first and only game out there need all the tips they can get, and nobody likes when they forget something easy.
Before we added daily content, and just had weekly articles, a large portion (if not the majority) of our audience came from development and other industry studios. Quite a few developers read our articles regularly, even if they are now in the minority of our user base in their quantity. |
On the Record  Posts: 5289 Joined: 18 Mar 2009     | What's up with this guys join date? |
Paperboy Posts: 21 Joined: 17 Oct 2008 |
Huh, I did not know that. Thank you for that that titbit of information. I still think using companies who barely dodged a bullet as examples to discuss what to do right would have worked better for everyone, but I see it has more appeal than I thought. I stand corrected. |
Pulitzer Laureate  Posts: 914 Joined: 13 Feb 2008     |
Lol. Time travel. |
Pulitzer Laureate  Posts: 727 Joined: 24 Mar 2009   | It's nice to see an article like this, showing the Escapist has more than a teenage and/or amateur geek readerbase. I guess it was only inevitable with today's job market that there would be people trying to con their way into gaming developers jobs or gaming pr jobs. I wonder how many of these were the cause of certain looked forward to IP's getting shut down, only we didn't know all the reasons, because who wants to say they got the wool pulled over their eyes, when they should have known better. This article tells how a company can know better before damage happens.
That is difficult to do when the references these people make are to companies that no longer exist, the websites are long since shut down, and no specific emails are pointed out in the resumes. What was suggested to prevent the damage was the companies do research into the defunct ones, finding email addresses and such. Many of the frauds leave working contact info out, in the hope that the company won't make the effort to google it. If you don't want your IP to fail, you gotta protect it by following up on resume references. Don't just take the applicants word for it. |
Gone Gonzo  Posts: 1324 Joined: 12 Aug 2009  |
he joined a day before this got posted. So? OT: wow, that sucks that those games companies got taken down by fraud |
On the Record Posts: 5289 Joined: 18 Mar 2009 |
Originally his join date was December 31, 1969. Looks like they fixed it. |
Gone Gonzo Posts: 1324 Joined: 12 Aug 2009 |
ah, I see |
On the Record  Posts: 5175 Joined: 3 Mar 2008    |
You gotta start somewhere, right? Still, I agree. If you don't have the experience, at least be honest about it. |
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Watch Out for Industry Frauds
Studios beware: Hiring one of the growing numbers of industry marketing and PR frauds can kill your title or studio.
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