Plants vs. Zombies Pokes Fun At Cleavage-Filled Evony Ads

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Plants vs. Zombies Pokes Fun At Cleavage-Filled Evony Ads

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PopCap is having a little bit of fun with their latest run of Plants vs. Zombies online ads, which poke some fun at those ubiquitous and cleavage-tastic ads for free MMOG Evony.

You know you've caught yourself looking at them before. Those ads for Evony, a free-to-play MMOG. You know the ones I'm talking about. They've (d)evolved, in a brazen tossing away of any kind of standards, from featuring generic fantasy knights to demure maidens with seriously low necklines on their robes to well, just straight up BOOBS.

The whole affair has engendered good-old fashioned ridicule as well as some casual armchair sociology, and now casual games titan PopCap has gotten in on the fun. For their latest run of Plants vs. Zombies ads on the internet, the crew at PopCap decided to spoof the Evony ads, replacing the image of a helpless-but-sexy queen with a decidedly un-erotic zombie. She has a tiara, she has cleavage. Her lipstick is smeared across her face, she's missing teeth, and she's drooling.

"Save Your Lover!" the ad exhorts. "Save the Queen" was the call to action in the Evony ad. For some reason I feel more inclined to do what Evony wants me to, but at the same time would rather play a PopCap game than a free-to-play MMOG. Wonder how that works out.

[Via Offworld]

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Ha, I wonder what adds PvZ will make fumn of next?

Yay Satire!

I love PopCap so moishe.

Those adverts really irritate me. I think it's her face.

Haha, funny. I like it.
Can't say those Evony ads didn't make me pause, but still... I like the PvZ ad better, because it is satirical of the original, and so the idea behind it is different.

scnj:
Those adverts really irritate me. I think it's her face.

Yeah I think it is. That dead, stupid, blank face that says 'Help me' in a sort of 'I'm too stupid to do it myself' way.

The Evony ads got progressively worse and worse, and I'm glad popcap finds it as hilarious as I do.

I've played Evony, the ads are the best part of the game.

I hate these Evony ads, they're really annoying and terrible when kids are around.

Keane Ng:
For some reason I feel more inclined to do what Evony wants me to, but at the same time would rather play a PopCap game than a free-to-play MMOG. Wonder how that works out.

It's because you might have fun with a PopCap game.

Evony's got more and more shameless, to the point of using pictures of real women worthy of a matchmaking site, and I'm glad to see someone's taking the piss out of them.

LOL, that's just genius! I've been bothered by those ads for ages now, since they clog up almost all sites I visit.

The one they're actually making fun of is of that woman who looks 50 something and slathered in makeup, and yes, that damn thing is everywhere.

those evony adds are just annoying. its about as bad as porn-adds.

I'm curious if there's that much boob in the actual Evony game now.

Haha! I love it. Those Evony ads are friggin' everywhere and I hate it. Much love, PopCap.

Gotta love Pop cap, one of the few developers out there with a sense of humor.

What exactly is Evony? I never bothered to check the game out because the advertisements annoyed me.

God those adverts are crap!
has anyone actually played Evony?

Keane Ng:
"Save Your Lover!" the ad exhorts. "Save the Queen" was the call to action in the Evony ad. For some reason I feel more inclined to do what Evony wants me to, but at the same time would rather play a PopCap game than a free-to-play MMOG. Wonder how that works out.

It works out by PopCap making a MMO where you play their games to defeat enemies.

You thought Peggle in WoW was bad? This would be like combining crystal meth and heroine.

So am I the only one who found the women in those ads unsettling at best, like they went on a journey and stopped to set up camp right in the middle of my uncanny valley?

I hate those ads. They make it really hard to browse gaming sites at work for me.

I love PopCap's sense of humour which they showed with PvZ (and now here). I don't regret buying that game at all.

Truth in advertising being the myth more these days than ever, I have got to figure you ain't gonna find that kinda cleavage in the game itself, so I won't bother. I think I'd rather play Plants v Zombies. Yeah.
Nice touch, Popcap.

Epic snarkiness. gotta love popcap.

PopCap just won my heart forever.

Vanguard_Ex:

scnj:
Those adverts really irritate me. I think it's her face.

Yeah I think it is. That dead, stupid, blank face that says 'Help me' in a sort of 'I'm too stupid to do it myself' way.

kind of like princess peach i suppose

Has anyone ever actually played Evony?

those ads are just amusing to look at, but im willing to bet that anyone rarely ever even gives the game a try... not that anyone should

Cpt_Oblivious:

Keane Ng:
For some reason I feel more inclined to do what Evony wants me to, but at the same time would rather play a PopCap game than a free-to-play MMOG. Wonder how that works out.

It's because you might have fun with a PopCap game.

Might? Who doesn't have fun with PopCap games?

DamienHell:
I've played Evony, the ads are the best part of the game.

Thank goodness you wrote this. The more and more I see these ads, the more I start to go "Well, they're obviously selling me sex, but they seem to be everywhere, so maybe they put some of that money into the game."

Christemo:
those evony adds are just annoying. its about as bad as porn-adds.

I find porn ads to be hilarious. They're great because they're so transparent. It's like if you gave an eight year old with ADD a college course on marketing; he'd hear half of it, and steal the rest from other ads he's seen around. All of them purport to be the "best on the net" and they all use the same stock footage of women, but with some of the usernames changed and the message differed slightly. How can the same woman be Bumpy341 in Providence, but SexKitten892 in Harrisburg? It doesn't make any sense!

Those ads never once made me want to play it honestly. I figure it like this... Just like mainstream games, if boobs and ass is your selling point or on display constantly like a damn trophy, you got a problem.

Hurrah for PopCap! I wonder what the Evony folks think of this playful little jab.

Hmm, I'm just trying to figure out where the name "Evony" may have came from. The word is just a little similar to ebony, and as one knows, V is just next to B on the keyboard. Pure genius, really, if that's how they came up with the title...

This reminds me, I think my Zen Gardens need watering again. :)

Plants vs. Zombies, you have my undying gratitude. 1. that is epic. 2. Seriously evony, if you're games is so bad that you need mildly erotic pictures to make gamers want to play it, you've done something wrong.

One on the left, what she looks like in the nightclub.
One on the right, the morning after. ;)

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