Topic Index
Microsoft Pulls Out of Family Guy Variety Show Deal

Username:Password:
Log In
 (Pages: 1, 2)

Microsoft Pulls Out of Family Guy Variety Show Deal

Microsoft has pulled out of a sponsorship deal with the upcoming Family Guy Presents: Seth and Alex's Almost Live Comedy Show after it was shocked - shocked! - to discover that some of the material wasn't exactly family friendly.

The deal was part of a major marketing deal between Microsoft and News Corp., owner of the Fox network on which Family Guy airs, to promote the new Windows 7 operating system. Under the terms of the deal, the Almost Live Comedy Show would run without commercials, using integrated "Microsoft marketing messages" between segments instead.

All was well until Microsoft executives attended a taping of the show on October 16. The session featured Family Guy creator Seth MacFarlane and Alex Borstein, the voice of Lois Griffin, pitching Windows 7 - and also making jokes about "deaf people, the Holocaust, feminine hygiene and incest," according to Variety. Microsoft apparently contacted Fox and MacFarlane several times to express its concern, but ultimately decided it would be best to just give up on the whole thing.

"We initially chose to participate in the Seth and Alex variety show based on the audience composition and creative humor of Family Guy, but after reviewing an early version of the variety show, it became clear that the content was not a fit with the Windows brand," said a Microsoft spokeswoman, who added that the company still maintains "a good partnership with Fox, Seth MacFarlane and Alex Borstein" and is working with them "in other areas." The rest of the sponsorship deal, which will encompass News Corp. properties including Fox Sports, Hulu, 20th Century Fox and more, will be unaffected.

Far be it from me to question the competence of anyone in in the Microsoft marketing department or the executives who approved all this, but I do feel a certain obligation to suggest that perhaps next time you're thinking about signing up for a multi-million-dollar television marketing deal, you might want to, you know, actually check out the show you're planning to appear on first. Just a thought.

Permalink

741...741...I think I just died a little inside

That's crazy...

Is it just me, or have there been a hell of a lot of these kinds of stories on the Escapist over the past week?

Family Guy is deeply mediocre and evangelized all over the place by annoyingly persistent people. Yeah, I always thought of it as more of Mac show than a Windows show.

Am I the only one that didnt laugh at this.... at all? Where was the joke, the spartacus bit?

Had NO ONE in the Microsoft marketing department watched this show before? And I agree with your final thoughts Malygris.
Next time Microsoft, get a deal with South Park, I am sure you will find nothing offensive in that show.

i want W7...

I am shocked, SHOCKED.....that people are this stupid.

Did they not expect this from Seth Macfarlane?

Just goes to show that the heads at microsoft are too busy makeing money to have any fun, such as watching family guy... and BTW hulu where the fuck are the new episodes?

Microsoft has never seen Family Guy?

What the hell?

Seriously, have Microsoft been living under a rock?
Ignorance of Family Guy's material... thinking Family Guy is creative... not even checking out the show first...? What's wrong with them?

AddytheGreat:
Am I the only one that didnt laugh at this.... at all? Where was the joke, the spartacus bit?

Nope. As I understand, Family Guy is for people who can't distinguish between funny-random and what-the-fuck-random.

There is no joke, there is only random garbage.

why are people shocked that m$ does a ton of stupid things and don't really think about what they're doing?

they've had a ton of stupid ideas and advertising campaigns, this is nothing new

Malygris:

Far be it from me to question the competence of anyone in in the Microsoft marketing department or the executives who approved all this, but I do feel a certain obligation to suggest that perhaps next time you're thinking about signing up for a multi-million-dollar television marketing deal, you might want to, you know, actually check out the show you're planning to appear on first. Just a thought.

Ah Maly, your bitter cynicism never gets old. :)

That clip was fucking horrible to watch.
What the hell was that? It wasn't funny at all and all I could think about was what the voice actors were thinking as they were made to say it.

Shorter Microsoft: "In our efforts to market to the ever elusive 18-35 year old male demographic, we failed to realize that entertainment that appeals to 18-35 year old males tends to annoy, irritate or offend damn near everybody else."

AddytheGreat:
Am I the only one that didnt laugh at this.... at all? Where was the joke, the spartacus bit?

I'm a fan of Family Guy...but they've been trying way too hard the last couple of seasons.

"Road to the Multiverse" was an excellent episode though.

That clip is the Family Guy humor in a nutshell.

More Fun To Compute:
Family Guy is deeply mediocre and evangelized all over the place by annoyingly persistent people. Yeah, I always thought of it as more of Mac show than a Windows show.

I've never typed this cliche but: you sir win the internets.
Also you forgot to add "a little pretentious" to your list of adjectives.

I'm sure they're going to replace that air space with a spoof of the Mac guy PC guy ads but using Peter and Brian.

AddytheGreat:
Am I the only one that didnt laugh at this.... at all? Where was the joke, the spartacus bit?

I don't think it was a joke, I think it was just the marketing they had planned. Maybe that's the real reason MS cancelled.

Also the baby wants to see Sparticus because he's gay.

Malygris:
The session featured Family Guy creator Seth MacFarlane and Alex Borstein, the voice of Lois Griffin, pitching Windows 7 - and also making jokes about "deaf people, the Holocaust, feminine hygiene and incest," according to Variety.

Why is Microsoft surprised? All that makes up about half the jokes of Family Guy!
Besides, the ads don't exactly inspire confidence in Family Guy or Microsoft, it's just old clips re-dubbed; I've seen Abridged series with better lip-flap syncing than that!

GonzoGamer:

Also the baby wants to see Sparticus because he's gay.

And didn't used to be until they found the "evil baby" bit wasn't as funny, so they made him gay because gay people are funny, especially when they can edge in jokes about wanting to kill his mother because all gay people secretly want to kill women because they can't sleep with them and it's all so terribly funny just like that time that [celebrity] did [something abnormal].

What? A show that only relies on shock humor and tasteless jokes is not family friendly? No! /sarcasm
I haven't really liked Family Guy for a few years, for reasons I've alreasy stated on other threads. But how could Microsoft not see that coming? Have they never even watched Family Guy? And why are they complaining? Almost all of the popular games for the 360 are rated mature...

Casual Shinji:
That clip is the Family Guy humor in a nutshell.

That clip was piss-poor and isn't representative of the show as a whole. That's not saying Family Guy is a show with intelligent comedy, but don't take that clip as definitive.

Family Guy, for me, is essentially the Dane Cook of TV comedies. It's great if you want something zany and (mostly) nonsensical, but if you're looking for something intellectual you're better off sticking with George Carlin or possibly Scrubs.

I find it hard to believe that a large company such as Microsoft was completely oblivious to the humor of Family Guy(if you can call it that with the last few seasons). Seriously, you gotta figure a good portion of the employees have seen it in their lifetime, and yet the executives went in to a screening without a clue? Yeah, way to show how connected a company you are Microsoft! I will laugh my ass off if you try using that statement or one like it in any of your ads or promotions.

AddytheGreat:
Am I the only one that didnt laugh at this.... at all? Where was the joke, the spartacus bit?

No you are not. It was almost as unfunny as Blue Harvest.

I wonder how many sponsors actually watch the material they help pay for . . . not Microsoft, obviously.

JeanLuc761:

Casual Shinji:
That clip is the Family Guy humor in a nutshell.

That clip was piss-poor and isn't representative of the show as a whole. That's not saying Family Guy is a show with intelligent comedy, but don't take that clip as definitive.

Family Guy, for me, is essentially the Dane Cook of TV comedies. It's great if you want something zany and (mostly) nonsensical, but if you're looking for something intellectual you're better off sticking with George Carlin or possibly Scrubs.

The clip was representative in that it was lazy, wich is what Family Guy humor is. The writers could be funny if they want to be, but they always take the easy and random way out. American Dad is from the same creators and not that I'm saying that is fantastic. But atleast it can be funny and it tells an actual story.

Not family friendly? =O

741... XD

Microsoft are evil, and for this reason i shall set up a vending machine that gives out windows 7 DVDs and keygens for 20P >:D

I have said it b4 and I will say it again, microsofts weekness is there marketing devision

More Fun To Compute:
Family Guy is deeply mediocre and evangelized all over the place by annoyingly persistent people.

My friend falls into that category.

coldshadow:
I have said it b4 and I will say it again, microsofts weekness is there marketing devision

*wince* And yours is spelling?

JeanLuc761:

Family Guy, for me, is essentially the Dane Cook of TV comedies. It's great if you want something zany and (mostly) nonsensical, but if you're looking for something intellectual you're better off sticking with George Carlin or possibly Scrubs.

It's also highly over-rated and tells its jokes with a ham-handedness that makes Ctrl+Alt+Del look subtle and poignant.

BlueInkAlchemist:

JeanLuc761:

Family Guy, for me, is essentially the Dane Cook of TV comedies. It's great if you want something zany and (mostly) nonsensical, but if you're looking for something intellectual you're better off sticking with George Carlin or possibly Scrubs.

It's also highly over-rated and tells its jokes with a ham-handedness that makes Ctrl+Alt+Del look subtle and poignant.

Hence why I compared Family Guy to Dane Cook. ;)

More Fun To Compute:
Family Guy is deeply mediocre and evangelized all over the place by annoyingly persistent people. Yeah, I always thought of it as more of Mac show than a Windows show.

I'm a little fuzzy on the connection between Family Guy and Macintosh.

 (Pages: 1, 2)
Topic Index

Reply to Thread

Log in or Register to Comment
Have an account? Login below Login With Facebook
or
Username:  
Password:  
  
Not registered? To sign up for an account with The Escapist, Register With Facebook
or
Registered for a free account here
Forum Jump: