""A lot of young males are spending much more time on the internet, games and UFC [ultimate fighting],""

Business idea: hire a room at the local theater and put up a sign:
"View the latest UFC match here now, live on our 120 foot screen! Our full surround system will make you half deaf as fighter A beats fighter B to a pulp!!!".

Seriously, this stuff gets pay per view bucks, so why not stream it live to your reeeeeally expensive "media room" a.k.a. movie theater and ask for a few bucks entrance fee?

People used to watch the News in theaters too once...

This is the same reason TV gets filled up reality/talent shows and terrible soap operas.

Men's interest remain constant.

Womens usually vary between the decades.

EDIT: Oh and If the movie industry wants more Guys, Just make a manly movie, pretty simple ?

Isn't the movie industry going to lose more of us guys if they keep putting out more chick flicks or do they just not care about us anymore...

Oh my god...

The teenage girls are taking over! Run for the hills! Bring the games!

EDIT: For something more substantial, consider this:

Are there more chick flicks because men are playing more games, or are men playing more games because there are more chick flicks?

Think about it...

Eh, it's only a matter of time before the "Wii Factor" levels the playing field again.

Im a guy and I go to the cinemas almost every week and I dont watch chick flicks. I know most guys dont, but I think the main problem with guys not going to the movies is piracy not they're Xbox/PC/PS3.

Well if they made films for guys maybe the guys would actually go watch them?

Wait, WHAT?!

Women are ruling the entertainment industry because they're watching more movies?

I could expend 20 minutes looking at numbers but I'll be dogged if Avatar didn't JUST come out and rebuke their claim that movies are dominated by either gender. I'd actually take this article seriously if they would have waited and had a few more details than generalities saying somehow, boys are only concerned about playing games.

Kenjitsuka:
""A lot of young males are spending much more time on the internet, games and UFC [ultimate fighting],""

Business idea: hire a room at the local theater and put up a sign:
"View the latest UFC match here now, live on our 120 foot screen! Our full surround system will make you half deaf as fighter A beats fighter B to a pulp!!!".

Seriously, this stuff gets pay per view bucks, so why not stream it live to your reeeeeally expensive "media room" a.k.a. movie theater and ask for a few bucks entrance fee?

Because if you do it wrong, it's against Federal and International Law.

And they do do this for some events (concerts, some sporting events, and such), but it's largely not enough to appeal to that key demographic.

UNKNOWNINCOGNITO:
Men's interest remain constant.

Womens usually vary between the decades.

EDIT: Oh and If the movie industry wants more Guys, Just make a manly movie, pretty simple ?

"Manly movies" are not well defined, and often what flies one year doesn't a few later (Rambo comes to mind...). I think guys now want something more on the lines of The Dark Knight, where intellect and finese play as much part of the story as the testosterone. This is a stark contrast from the 80's and 90's. They want brains as much as blood in the sense that mindless violence alone a good movie does not make, but rather the mindless violence in a context that makes it less mindless to begin with.(Inglorious Bastards).

I suppose it would be too much to ask for Hollywood to develop good scripts that appeal to tweens and teens? Just as with the boys, they'll churn out crap as long as it makes a buck.

Hollywood will eventually be dumbed down to the level of your typical day time soap and will be filled with women furtively playing their furry banjo over the lastest silver screen hunk.

When asking my house mate, who worked in a cinema, why he disliked Twilight so much it was, he said, because the cinema was packed with teenage girls. I wasn't sure I could see the problem - but it turns out he was gay.

Men would rather play games, drink beer and watch porn / sport. In no particular order and not necessarily at the home location. Combine gaming with the advent of bigger and better high def t.v. (a lot of guys I know have their own home cinemas and blue ray) they hold the power to pause, rewind and eat and drink what ever they like. Best of all you don't have to endure the farts of the previous occupants of the seat.

Thank god, I thought for a minute they were going to make more video game and wrestling films.

uh oh. If movies like Twilight are on the rise, we're truly in for the fight of our lives to get good movies back!

We will see how well this flies when Iron Man 2 and The Last Airbender drop.

Andy Chalk:
"The movies may be alternately cheesy and sappy, and the scripts laughable, but teen and tween girls don't care."

Nicole Laporte: Young girls - you love stupid crap, and Hollywood is laughing all the way to the bank.

So basically this article boils down to Hollywood realizing "Holy crap, we can make terrible dreck and it will sell like hotcakes?!" Good to know!

I would be direly insulted if I was a female and somebody told me that though, heh.

wrshamilton:
I prefer the Escapist when it projects an editorial voice with some kind of gravitas. This reads as if written by someone who has never met a woman or seen a romantic comedy. But then your sources are the Telegraph and the Daily Beast, so I guess you can't be entirely blamed for the lack of information that results.

9 out of 10 romantic comedies are insipid. That isn't a lack of information, it's EVERYWHERE. One needs only took look at the existence of movies like Valentine's Day to realize that many, many of these movies offer sappy and idealistic portrayals of relationships.

So this article is saying that if things continue onward in this fashion, movies will be made exclusively for young women and thirteen year old boys... DEAR GOD! Put down the controllers now, move move move. Get your asses to the theatre.

*Sighs* Well, a decade of geek movies wasn't bad. Would be nice if it lasted a little longer though.

I don't think this is a bad thing. I thaught movies were a waste of time next to video games 10 years ago. This article confirms enough people in my demographic are thinking allong the same lines that is getting less and less profitable to make movies for us. If the movie industry decends into a chick flick wasteland I shall not shed a tear. I will be too busy giving orders to space marines.

I haven't been to a theater in like, 3 years. I don't miss it.

"......while the female audience has remained robust."

I can't decide if there's a sex joke in there somewhere or if it's just my imagination.
Whatever.

OT: Hmm, why don't they just call it the videogame factor? or Net factor? or something not promoting Microsoft factor? Huh, well, I suppose people will have to start taking games more seriously now, since they're effectively destroying the movie industry.

If I were a Mandalay executive, I'd call it the "PlayStation factor".

Interesting that the demographic split is large enough for someone to try to name it anything. Then again, trend-spotting is all guesswork, so this "factor" is probably more of a fourth-order force. ;)

Jaredin:
And this is why I fear the day emotional, young, female teens take over the movie industry...

On the bright side, after 10-15 years of being interested in movies, that demographic should become somewhat better informed about cinema, and they'll start demanding better stuff than that excellent example of shit writing, pacing, and acting we all know as the Twilight movies.

Hopefully.

So the reasoning is: video games are popular, more guys than girls like video games, some recent crappy chick flicks have done well, therefore we must no longer market to men and focus our attention on making shit for women.

What half-assed analyst came up with this conclusion? I thought dwindling sales in a demographic meant you had to shift gears to bring them back, not ignore them. And besides, there will always be filmmakers looking to make adrenaline-filled, cg-heavy summer blockbusters and execs will say okay because those make money hand over fist. All this means is that studios might (might!) greenlight an extra chick flick or two per year. Whatever, I ignore 'em anyway.

Also, "women" refers to a lot of people, not all of which enjoy crappy date movies. Both genders enjoy good dramas, thrillers, and action flicks. Way to over-generalize, movie execs.