Ubisoft's Best-Sellers Feature Pets, Babies, and Crazy Rabbits

Ubisoft's Best-Sellers Feature Pets, Babies, and Crazy Rabbits

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Despite having titles like Assassin's Creed in its roster, Ubisoft's bread and butter appears to come from the casual realm.

The biggest selling franchises for videogame giant Ubisoft might make most of the people reading this article cringe. Despite the popularity of Assassin's Creed, Splinter Cell, Prince of Persia, and Rainbow Six Vegas, nothing beats insane rabbits for Ubisoft.

Or perhaps I should say: Rabbids. A graphic on Siliconera breaks down each of Ubisoft's most popular franchises, and Rayman Raving Rabbids has moved the most units by a long shot with around 29 million copies sold.

However, the runner up is a core franchise: Rainbow Six Vegas with 23 million units sold. After that we have a tie between Splinter Cell and, wait for it, the Petz series at 22 million, followed by the venerable Assassin's Creed with 20 million. Nipping at Ezio's heels are the Imagine titles with 19 million in sales.

It might make a tear come out of the hardcore gamer's eye to know that has Petz beat out Splinter Cell in lifetime sales, but there's really nothing wrong with this. We should want Ubisoft to find as many avenues for profit as it can, and I'm sure plenty of gamers have been enjoying raising their virtual pets, battling with nutty rabbids, and becoming a babysitter or teacher through their DS's in recent years. These franchises aren't shovelware, they just have a very different audience that the hardcore gamer.

What these numbers don't reveal are actual profits. Rabbids, Petz, and Imagine may have sold millions, but this is across many different titles and platforms. Giant Bomb lists at least 32 titles in the Imagine series alone, and the Petz series probably isn't too far off from that. We're also not privy to the budget figures here, so it's entirely possible that Assassin's Creed has generated more revenue than Rabbids based on retail price, DLC, and other factors. Ultimately, the situation at Ubisoft is probably what would be ideal for every publisher, with strong footholds in both the casual and hardcore markets.

Source: Siliconera

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Shame that AC is that far behind, but if they make a lot of money from shovelwear, then they have more for other games.

sethzard:
Shame that AC is that far behind, but if they make a lot of money from shovelware, then they have more for other games.

My thoughts exactly. Unless, of course, they use that money to make more shovelware. ._.

gah Vegas is an Abomination of the Tow Clancy Rainbow Six name! >.< (good shooter but surprised it ranked 2nd)

cant say im too surprised that Rayman's Raving Rabbids made it to number one. way more Wii's than any other console and was seeing a crap load of their commercials when the game came out.

Tom Goldman:
It might make a tear come out of the hardcore gamer's eye to know that has Petz beat out Splinter Cell in lifetime sales, but there's really nothing wrong with this.

Not on this site. If a game isn't catered to what they like, it's labeled as shovelware.

Though I'm glad the Rabbids franchise is doing well. Those games are a blast.

Aura Guardian:

Tom Goldman:
It might make a tear come out of the hardcore gamer's eye to know that has Petz beat out Splinter Cell in lifetime sales, but there's really nothing wrong with this.

Not on this site. If a game isn't catered to what they like, it's labeled as shovelware.

Though I'm glad the Rabbids franchise is doing well. Those games are a blast.

Example: the Imagine series.

Although I will admit, the Rabbids games is pretty good. Except the latest one is a disappointment. Only five minigames?

Raving Rabbids won? That's hilariously interesting.

Delusibeta:

Aura Guardian:

Tom Goldman:
It might make a tear come out of the hardcore gamer's eye to know that has Petz beat out Splinter Cell in lifetime sales, but there's really nothing wrong with this.

Not on this site. If a game isn't catered to what they like, it's labeled as shovelware.

Though I'm glad the Rabbids franchise is doing well. Those games are a blast.

Example: the Imagine series.

Although I will admit, the Rabbids games is pretty good. Except the latest one is a disappointment. Only five minigames?

Best example.
And I know. but it's damn fun

Those damn Rabbits have killed the Rayman franchise. They've even got their own car commercial!

I'd like to see the numbers on individual games, myself. For instance, what were the sales on Settlers 7 after they added their horrible DRM, as compared to prior generations?

Also, the Anno series isn't doing nearly as bad as all that. While 1404/DoD is the fourth main game in the series, all three of its predecessors were published by Sunflowers GmbH, and I don't know that their numbers are included in Ubisoft's list. So that's 5 million units of a single issue (and its expansion) of a relatively obscure city-building franchise on the PC - not bad at all! (In contrast, Ubisoft has been publishing the Settlers since Heritage of Kings - four games ago)

Red Steel 2 is behind Shaun White Skateboarding? I honestly didn't like that game. And I admit, I enjoyed Raving Rabbids 1, but after that, Ubisoft was milking the franchise. Thankfully they took Rayman since he deserves better.

Unhappy Crow:
Red Steel 2 is behind Shaun White Skateboarding? I honestly didn't like that game. And I admit, I enjoyed Raving Rabbids 1, but after that, Ubisoft was milking the franchise. Thankfully they took Rayman since he deserves better.

Single format vs multi-format, I think.

Tom Goldman:
Ubisoft's Best-Sellers Feature Pets, Babies, and Crazy Rabbits

Ultimately, the situation at Ubisoft is probably what would be ideal for every publisher, with strong footholds in both the <causal> and hardcore markets.

Spelling mistake.:p

It's not what I expected for sure anyway.

casual games are the future and we can embrace it or get run over

 

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