BioWare Adding Female Shepard to Mass Effect 3 Marketing

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BioWare Adding Female Shepard to Mass Effect 3 Marketing

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The female Shepard might not everyone's choice, but that hasn't stopped plenty of people falling in love with her.

It may have taken three games to do it, but BioWare is finally featuring the female Shepard in Mass Effect marketing. The default Commander Shepard is male, but BioWare has acknowledged that the female version - often referred to as "FemShep" - has plenty of fans too, and will feature her in a new trailer.

BioWare laid the groundwork for this decision back in May, when marketing director David Silverman told his Twitter followers to speak up if they wanted the trailer. The very next day, Silverman said that he had woken up to hundreds of messages saying yes. Silverman confirmed that FemShep would appear on the collector's edition box art on June 11th, and confirmed on June 14th that a trailer was in the works.

Interestingly, it seems that BioWare hasn't decided what the default appearance for the female Shepard will be. It's hard to believe that it will be all that different from the default female model from the first two games, but BioWare may surprise us yet.

Figures released by BioWare suggest that only around one fifth of Mass Effect players use FemShep, but clearly they're a persuasive lot. BioWare does seem to be trying to be more inclusive with Mass Effect 3 though, as evidenced by the inclusion of homosexual romance options - something the studio has shied away from before with the Mass Effect games - and this could be another part of that effort. Of course it could also be a marketing ploy. Heck, it could be both.

Mass Effect 3 comes out for PC, PS3, and Xbox 360 on March 6th, 2012.

Source: GamePro

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the advertising for mass effect always bugged me, they loved to stick the most boring looking version of shepard in the ads and it was annoying how they only used the maleshep since femshep had a much better voice actor, in my option

Logan Westbrook:
It may have taken three games to do it, but BioWare is finally featuring the female Shepard in Mass Effect marketing. Canonically, Commander Shepard is male, but BioWare has acknowledged that the female version - often referred to as "FemShep" - has plenty of fans too, and will feature her in a new trailer.

False. BioWare representatives have stated multiple time that there is no canonical Shepard, and that includes the character's sex.

With the "Mass Effect: Redemption" comic they even made a reference to this by saying that Shepard's corpse was in such bad condition that they couldn't even see if it was male or female.

Ok, one thing: *NINJA'D. Damn.

Second: I'm sorry, what? I believe they are mistaken. The male Shepard is the non-cannonical Shepard. Everyone knows the female Shepard is the real one; I'm mean, she has a better VA, delivers her lines better, has better romances and kicks ass a hell of a lot more stylishly than male Shepard.

I thought this happened ages ago?

One fifth? Thats odd. I figured it would be more. FemShep is the only version I use.

Bets on her cup size being at least an E, and generally fulfilling the 36-24-36 image?

Worgen:
the advertising for mass effect always bugged me, they loved to stick the most boring looking version of shepard in the ads and it was annoying how they only used the maleshep since femshep had a much better voice actor, in my option

I can see the words your using, but when put together in that order they don't seem to make any coherent sort of sentence.

I like Male Shepard, he's more hardcore, cooler and (imo and I know i'm gonna get flamed for this) has a much better voice actor. He's always been the face of Mass Effect and even though there's no canonical Shepard, it isn't worth compromising the integrity of their marketing campaign for a fan-service.

There's a male Shepard too? Huh, who knew?

I'm a fan of both Sheps so its cool to see them finally doing this. I remember them saying they wanted it out for E3, but ran out of time.

Worgen:
the advertising for mass effect always bugged me, they loved to stick the most boring looking version of shepard in the ads and it was annoying how they only used the maleshep since femshep had a much better voice actor, in my option

Quality overrides opinion so your opinion shares the same result as the actual quality. meer is not a BAD voice actor but Hale delivers the character she plays better.

But even though i know this is a marketing ploy that EA came up with(took them long enough) i am kinda glad for it. Even if i might not be buying the game.

syrus27:
much better voice actor

Lol, no. Seriously, play them both back-to-back :)

If they want to keep up the "choice" marketing line then this seems like the way to go. I'll be very curious to see this trailer.

There should never be a canonical Shepard. Everyone's Shepard is canonical for them, just like every event is canonical for that playthrough. Making it not so would take all the fun out of me.

Also, they only now started doing that? Well, all in good time, I guess.

P.S. Mark Meer > Jennifer Hale. I can do that "obviously a better VA" stuff, too, you know.

I don't play FemShep, but I still think this is great news.

Cool. It's nice to see a bit of two-way recognition.

Now, I'm gonna bail before this thread gets nasty.

But before I do, I'll just leave this here:

(Huge spoilers within.)

I don't like this, because it seems like a pointless thing. The gender of Shepard should not matter. By making trailers for both genders there putting a lot more importance on gender than I think they should be. I know it's just for publicity, since apparently some people can't tolerate anything with male Shepard for some reason, but I still don't like it.

The_root_of_all_evil:
Bets on her cup size being at least an E, and generally fulfilling the 36-24-36 image?

Come on, we know Bioware treats all their female characters with enough respect to not sexualize them. I mean just look at Miranda!

In all seriousness that's one of the things that always struck me as odd about Mass Effect 2. Bioware doesn't seem to sexualize women but Miranda is handled horribly in that regard.

Coulnt stand Mark Meer's male Shepard in either ME1 or 2 which is why Ive only finished the game as female. This is getting two thumbs up from me!

RT-Medic-with-shotgun:
Quality overrides opinion so your opinion shares the same result as the actual quality. meer is not a BAD voice actor but Hale delivers the character she plays better.

I just wish they'd had the good sense to model the default ManShep after Mark Meer rather than Mark Vanderloo. I might be more inclined to play ManShep that way.

Also, I know Meer is a good voice actor from other roles, but his voice in ME2 just doesn't work for me. (I liked him better in ME1, though.)

Im more excited that Femshep is appearing on the cover of the special edition, anyone got a source for that?

That always bugged me about ME2 special edition, despite the way more awesome front sleeve with the bloody armour.. it had to ruin it by sticking boring old ManShep on the steel case

This is why I didn't watch any of the marketing. Also made me feel the need to play VanderShep. It doesn't help that that's the only face that has enough detail on it.

Oh! oh oh oh oh! PLEASE tell me that the Shepard in the picture is the one they're using. Because that's my Shep. Red hair in that exact style. Only thing is for her eyes to be green (can't tell) and don't change any of the facial feature, and it's perfect. This is why I'm a little worried about official female Shep. It's odd to hear and see her in any other body but the one I always use. Which is in the picture above. So yeah. Let's go with that please. :-)

JediMB:

RT-Medic-with-shotgun:
Quality overrides opinion so your opinion shares the same result as the actual quality. meer is not a BAD voice actor but Hale delivers the character she plays better.

I just wish they'd had the good sense to model the default ManShep after Mark Meer rather than Mark Vanderloo. I might be more inclined to play ManShep that way.

Also, I know Meer is a good voice actor from other roles, but his voice in ME2 just doesn't work for me. (I liked him better in ME1, though.)

That's what i mean. I haven't seen(hear yeah yeah) enough of him elsewhere to say hes bad but my first play through was with a male Shepard but Hale delivers the character better.
I guess today would be a good day to find samples of his voice acting from other games.

Ilikemilkshake:
Im more excited that Femshep is appearing on the cover of the special edition, anyone got a source for that?

There's a tweet you can find through the source link, but personally I prefer this:

BioWare released it during E3.

"Exclusive Collectible Tin featuring male and female Shepard."

Yay!.....Actually that sums up my opinion on this matter pretty well.

Internet Kraken:
I don't like this, because it seems like a pointless thing. The gender of Shepard should not matter. By making trailers for both genders there putting a lot more importance on gender than I think they should be. I know it's just for publicity, since apparently some people can't tolerate anything with male Shepard for some reason, but I still don't like it.

The_root_of_all_evil:
Bets on her cup size being at least an E, and generally fulfilling the 36-24-36 image?

Come on, we know Bioware treats all their female characters with enough respect to not sexualize them. I mean just look at Miranda!

In all seriousness that's one of the things that always struck me as odd about Mass Effect 2. Bioware doesn't seem to sexualize women but Miranda is handled horribly in that regard.

Yeah, other than Morrigan, Isabella, Merrill, Silk Fox, arguably Tali, and the entire Asari species, Bioware never designs a character or a character's appearance around sexualization :)

(Although, to be fair they do this with male characters, too.)

Finally.

Also, neither gender is Canon. Mass Effect's narrative allows for either or at the player's choice to equal measure (although FemShep will always be my personal Canon-gender, in the end).

Zhukov:
Cool. It's nice to see a bit of two-way recognition.

Now, I'm gonna bail before this thread gets nasty.

But before I do, I'll just leave this here:

(Huge spoilers within.)

Wow, I've played both, but hearing them back to back is quite interesting: they are both bad! Mark Meer is so deadpan and Jennifer Hale is wildly overdramatic. I love this series, but yeah the voice acting could have been better.

OT: I am pretty sure that both Shepards are canonical

Kahunaburger:

Internet Kraken:
I don't like this, because it seems like a pointless thing. The gender of Shepard should not matter. By making trailers for both genders there putting a lot more importance on gender than I think they should be. I know it's just for publicity, since apparently some people can't tolerate anything with male Shepard for some reason, but I still don't like it.

The_root_of_all_evil:
Bets on her cup size being at least an E, and generally fulfilling the 36-24-36 image?

Come on, we know Bioware treats all their female characters with enough respect to not sexualize them. I mean just look at Miranda!

In all seriousness that's one of the things that always struck me as odd about Mass Effect 2. Bioware doesn't seem to sexualize women but Miranda is handled horribly in that regard.

Yeah, other than Morrigan, Isabella, Merrill, Silk Fox, arguably Tali, and the entire Asari species, Bioware never designs a character or a character's appearance around sexualization :)

(Although, to be fair they do this with male characters, too.)

Zevran.
God god, is he ever sexual.

Why not use jenifer Hale's face? They did so with Bastila, why couldn't they do it again?

I like both shepards equaly. Although female Shepards romances are way more believable, but to me the voice actors are tied.

Zhukov:
Cool. It's nice to see a bit of two-way recognition.

Now, I'm gonna bail before this thread gets nasty.

But before I do, I'll just leave this here:

(Huge spoilers within.)

Hm... I would say about even, there was times that meer sounded better, and vice versa.

Male Shepard is really boring and unemotional, i'm glad they are going to feature FemShep somewhere.

Kahunaburger:

Internet Kraken:
I don't like this, because it seems like a pointless thing. The gender of Shepard should not matter. By making trailers for both genders there putting a lot more importance on gender than I think they should be. I know it's just for publicity, since apparently some people can't tolerate anything with male Shepard for some reason, but I still don't like it.

The_root_of_all_evil:
Bets on her cup size being at least an E, and generally fulfilling the 36-24-36 image?

Come on, we know Bioware treats all their female characters with enough respect to not sexualize them. I mean just look at Miranda!

In all seriousness that's one of the things that always struck me as odd about Mass Effect 2. Bioware doesn't seem to sexualize women but Miranda is handled horribly in that regard.

Yeah, other than Morrigan, Isabella, Merrill, Silk Fox, arguably Tali, and the entire Asari species, Bioware never designs a character or a character's appearance around sexualization :)

(Although, to be fair they do this with male characters, too.)

Okay yeah I forgot about some examples. Honestly though for being an all female race the Asari aren't sexualized that much. I'm sure the initial idea for them was born from a desire to pander to sweaty nerds but Bioware has made an effort to make them more than table dancers. They have a developed culture and respectable positions in the Mass Effect universe.

Another weird example of Bioware sexualization is Samara. She's this old respectable Asari warrior that for some bizarre reason has a horribly degrading outfit, complete with exposed boobs and high heels. Seeing her wear that only gets more ridiculous when you walk around in hazardous environments with her chest exposed. But there's nothing else about her that's sexualized. You can't even have sex with her. Why they made her into a sex symbol baffles me.

let's rock:
I like both shepards equaly. Although female Shepards romances are way more believable, but to me the voice actors are tied.

Well since all Bioware romances are awful, having the best ones isn't much of an accomplishment.

Dr. wonderful:

Kahunaburger:

Internet Kraken:
snip

Yeah, other than Morrigan, Isabella, Merrill, Silk Fox, arguably Tali, and the entire Asari species, Bioware never designs a character or a character's appearance around sexualization :)

(Although, to be fair they do this with male characters, too.)

Zevran.
God god, is he ever sexual.

Haha Zevran. Say what you want about this type of sexualization being weak characterization, at least Bioware doesn't have a double standard.

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