Capcom "Cautiously Optimistic" That Its Typo Troubles Are Over

Capcom "Cautiously Optimistic" That Its Typo Troubles Are Over

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Capcom says it has no excuse for the embarrassing spate of spelling errors that have plagued its packages but hopes that "new processes" will keep it from happening again.

I'm not sure what's been going on at Capcom lately but it sure seems like somebody isn't paying attention. Resident Evil: Revelations went out the door as "Revelaitons," an Asura's Wrath blurb promised "near-impossible chanllenges" and a promotional trailer for Steel Battalion actually managed to spell the publisher's own name incorrectly, referring to the company as "Capcpom."

Amazingly, it's not just one guy asleep at the switch; in fact, it sounds like it's just about everyone. "For Resident Evil: Revelations, I can't even tell you how many people looked at that package and approved it," Capcom Senior Vice President Christian Svensson told Game Informer. "Nintendo of America, Nintendo Japan, ESRB, I don't know how many people internally, and our guys in Japan. I can't come up with an excuse for it. It just happened. We're not happy about it."

Three typos in a month was enough to convince Capcom to employ "new processes" with people outside the company to try to keep it from happening again. "We've redefined who has final say over packaging. I'm cautiously optimistic we won't be seeing this happen again," Svensson continued. "It's embarrassing. I can't really sugarcoat it."

There is one upside to the whole thing, though, above and beyond the cheap laughs we've all enjoyed at Capcom's expense. "There are only about 90,000 units that have the misprint," he said. "If you've got it and it's shrink-wrapped, that's a new special edition, that's our new strategy."

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New Process? Try installing Microsoft Word.

Capcom discovered spell-check!

By process they mean F7

...

At least they're pretty good natured about this. And hey if Resident Evil was squeezed to heck it might have made a genuinely cool collectors item too

DVS BSTrD:
New Process? Try installing Microsoft Word.

They're trying to get rid of typos though.

If those do become rare though...it could be the Black Lotus all over again.

At least they're up front about it and poking a bit of fun at themselves. They could have looked like douches along with being bad spellers.

I say they run with it. Create some comedy games where a healthy bulk of the humor comes from awkward misspellings and typos. Laugh with us.

Actually... with that Capcom misspelling, I think it was intentional! I think one of the people responsible for that Steel Battalion trailer was a big fan of the old Nickelodeon cartoon "Doug", and wanted to put in a portion of one of the shows signature samples into text-form at the end!

Pfft. Capcpom even spelled their name wrong on the press release.

Now, if EA had managed a fuckup like this, fifteen different managers would try to shift the blame onto each other until one prick with some power takes charge, firing someone who wasn't to blame and then releasing a press statement saying "It's what we meant to do all along!".

well, think of it this way, Ringworld was originally published with the main character moving place to place on earth to string out his birthday......by going the entirely wrong direction.

difference between the two though is, the Ringworld series was actually good.

Mayabe this was why AAI2 won't come over. There are words in that game...

Andy Chalk:
actually managed to spell the publisher's own name incorrectly, referring to the company as "Capcpom."

ok, i read this initially as "Capcporn" . . . i think i should get off the internet for a while . . .

I find it adoreable coming from Capcom. It fits. Like a "Jill-Sandwich".

New measures, such as actually reading it properly.

Poors guys, they seems so helpless.

Seriously though, I hope Capcom's spelling doesn't get any better. This shit is hilarious.

Resident Evil: Revelaitons. I have it and it's never leaving its shrink wrap so there we go; one out of...well two since the Steel Battalion thing sounds like a download-only thing. Here's to hoping the next game they misspell is one I wouldn't normally mind shelling out full price on. There have been far greater errors in the past though (I'm looking at you, Bimmy Lee)

Aw man, but I was finding this slew of typos rather endearing. I'd even begun to think of it as a Capcom trait.

I guess Capcpom finally had a Revelaiton and has beaten the Chanllenges of spell checking.

]DustArma[:
I guess Capcpom finally had a Revelaiton and has beaten the Chanllenges of spell checking.

I see what you did there.

Internet can't exactly laugh, most of us aren't the best of spellers, let alone grammar (at least a few dozen mistakes in this very thread, some in my post).

Honestly, I'll probably be playing years later and enjoying all of the bad spelling ON TOP OF THE BAD DIALOGUE.

It's like a pistachio avocado milkshake.

Sleekit:

Andy Chalk:
actually managed to spell the publisher's own name incorrectly, referring to the company as "Capcpom."

ok, i read this initially as "Capcporn" . . . i think i should get off the internet for a while . . .

Fucking kerning.

But seriously, I don't know how anything they do could stop this. If they have made these mistakes in the past, I don't know how new "processes" will fix a damn thing.

WOAH! is it bad that i never noticed that spelling error on my revelations box until i saw this and had to get up and look?

I don't have any sympathy for Capcpom after their previous dick moves.

Having said that, and I've said it before, how come no one ever caught all of those typos? The reason why you don't see other games covers filled with typos is because someone probably looked at the box and said "Hey! This doesn't go there!", whether it was the Art Director or the sound guy or the janitor or whatever.

It's true; it's embarrasing and there's no way to sugarcoat it. It's freakin' Capcom we're talking about here, not an indie game developer working on their mom's basement. So...they're not telling us anything we didn't know already.

And making your lame typo box a Collector's Item? Same deal. People will save those for whatever reason anyway. But if you wanna look at it strictly from an official-Collector's-Edition point of view, then you guys need to give away something with it. If not, then don't call it one.

New processes like having someone who knows English proof-read it first?

New plans to be unveiled shortly detail the selling of alternatve versions of each games title screen. It will be called "Title typo DLC". This will be followed by versions of the game in which characters names are spelled wrong, this will be called "Character typo DLC".

Anyone else thinks they did it on purpose? i'm sure some people bought it just because ot had a spelling error . Gonna be worth a lot in the future.

WAT. That doesn't make any sense.

That's like saying that I am hopeful I don't kill myself tomorrow.

This isn't some gamble to be made, its your fault your spelling sucks.

Beautiful End:
And making your lame typo box a Collector's Item? Same deal. People will save those for whatever reason anyway. But if you wanna look at it strictly from an official-Collector's-Edition point of view, then you guys need to give away something with it. If not, then don't call it one.

You really don't understand how "Collectors" items work, do you? For the most part, if it says "Collector's Edition" on it, it's worthless, as the Comicbook industry learned in the 90's.

It only takes one thing to make something a collector's item: Rarity (As in lack-of-quantity, not the pony). A 5-cent baseball card from 30 years ago can be worth thousands or millions of dollars now, even though it was originally intended just to encourage people to buy a stick of gum. An authentic American Golden Dollar that lacks the "In God We Trust" wrapped around the inside, or a penny from a certain year with an unusual copper/zinc ratio can also be worth thousands of dollars to a collector.

Pretty much, if there's a risk of something unique completely disappearing (In this case, Typo-laden Capcom game packages), then it becomes a valuable collector's item. Anything mass produced with "Collectors Edition" on it is merely a worthless gimmick.

At least they're ending the whole fiasco on a joke.

Though these days, it's not like anyone's sneering at Capcom anyway...

As Yahtzee said, "Capcom are not racist, just stupid"

Even photoshop has a spell check in it now. I really don't know how this is happening.

Scow2:

Beautiful End:
And making your lame typo box a Collector's Item? Same deal. People will save those for whatever reason anyway. But if you wanna look at it strictly from an official-Collector's-Edition point of view, then you guys need to give away something with it. If not, then don't call it one.

You really don't understand how "Collectors" items work, do you? For the most part, if it says "Collector's Edition" on it, it's worthless, as the Comicbook industry learned in the 90's.

It only takes one thing to make something a collector's item: Rarity (As in lack-of-quantity, not the pony). A 5-cent baseball card from 30 years ago can be worth thousands or millions of dollars now, even though it was originally intended just to encourage people to buy a stick of gum. An authentic American Golden Dollar that lacks the "In God We Trust" wrapped around the inside, or a penny from a certain year with an unusual copper/zinc ratio can also be worth thousands of dollars to a collector.

Pretty much, if there's a risk of something unique completely disappearing (In this case, Typo-laden Capcom game packages), then it becomes a valuable collector's item. Anything mass produced with "Collectors Edition" on it is merely a worthless gimmick.

You seem to think I don't know anything about collector's edition games. Interesting. Whatever. Most Special/Collector's edition are named like that because they come with something extra, even if they're the same price as any other brand new game. Battlefield 3 had the Back to Karkland map pack, Twisted Metal had Twisted Metal Black for free. Need for Speed: Hot Pursuit had extra cars. The first batch of those games are the ones considered special editions because they give you a little something-something extra that the following editions won't have. You can even tell by looking at the box. Revelaitons is not the case; they didn't get anything extra with it other than proof of Cacpcom's massive negligence.

I'm not talking about collector's items overall. I know certain things that are rare and hard to find are considered collector's items, like comic books, like you mentioned. I'm talking about games strictly. The words they used, Special Edition, make it sound like any one of those special/collector's editions I mentioned (Both names are valid in games). Yes, it's gimmicky and false, so that's why it bothers me.So if anything, it's not a collector's edition, it's just a collector's item.

Sleekit:

Andy Chalk:
actually managed to spell the publisher's own name incorrectly, referring to the company as "Capcpom."

ok, i read this initially as "Capcporn" . . . i think i should get off the internet for a while . . .

Ah, hell, now I did it too..

I think I should apply to Capcom as a spell checker, it isn't hard to proofread, and if I save them being embarrassed in the future I must be worth a fortune to them.

 

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