Deep Silver Apologizes for Mutilated Dead Island Torso

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Kind of tired of these pussy ass devs.

Oh look at this we released this bad ass thing that is probably going to get hated on, but it's just so awesome.

*2 weeks of hate*

Dev apology: Oh we are so sorry for using our time and resources to give you this thing that you aren't entitled to but we thought would be nice for you to have. We apologize for hurting your wittle fweengs, we didn't mean make you piss your pants can call you mama over a piece of mutilated plastic representing a zombie game.

Susan Arendt:
"For the limited run of the Zombie Bait Edition for Europe and Australia, a decision was made to include a gruesome statue of a zombie torso, which was cut up like many of our fans had done to the undead enemies in the original Dead Island."

Except you can't actually do that in Dead Island, you sleazy hack. Don't try and spin this like it was some kind of playful homage to the gameplay.

I think we should keep the torso, but give it a bulge around the crotch. That's a playful homage, right?

image
"My eyes are up here, mate"

Ah well, that's just what happens in a world with so many differing views and opinions, you're always going to offend one group or another, so this was probably to be expected.

However, I don't think there'd be such a large outcry if they made it a male torso. Of course, it would cut sales on them by over 75%, so there really was no contest. Unfortunately, the developers and the marketing department of deep silver seemed to ignore what was going to happen when they decided that selling a mutilated, big-breasted torso was a good idea.

I'm not sure though, when I saw this I didn't get the outcry. It's just a torso, it's not even pornographic. You see girls in costumes like this every day at the beach, but I'm pretty sure those same girls might be the ones opposing this.

but Andy, don't drag the gamers into it with passing comments on how we do this in-game. In-game, I hack until the body stops moving, I don't pay special attention to destroying the body to the limits of the games physics engines, The zombies just die and I complete the objective. I don't even particularly enjoy zombie games, honestly.

All in all, this seems like a whole lot of controversy over something that either didn't need it or could have been avoided by Deep Silver all sitting down and recatching their common sense.

Darkbladex96:
Kind of tired of these pussy ass devs.

Oh look at this we released this bad ass thing that is probably going to get hated on, but it's just so awesome.

*2 weeks of hate*

Dev apology: Oh we are so sorry for using our time and resources to give you this thing that you aren't entitled to but we thought would be nice for you to have. We apologize for hurting your wittle fweengs, we didn't mean make you piss your pants can call you mama over a piece of mutilated plastic representing a zombie game.

It's not just that it's in poor taste. It's just so esoteric that not many people would buy it.
They had literally dozens of other iconic images/objects/characters to make a collector's edition out of, and they chose one that, without a doubt, VERY few people would even want.

Wouldn't you be pissed off if you waited ages for these editions to come out and saw how... god-awfully ugly it was?
It's like they didn't even use that survey info they gathered.

There were many things that would have been much better to include that more people would have wanted.
This wasn't just a poor PR choice; this was a poor choice in marketing.

MetalMagpie:
I still wouldn't want one in my house, because catching a glimpse of it late at night after a few drinks does not seem like fun!

So far as I'm concerned the sole reason for this thing's existence is to stealthily sneak it into the fridge of a friend.

If there is any justice, it would fit comfortably into the meat keeper.

I don't really see why this is sexist, one iteration of the article I read elsewhere even plasters the thing with 'misogyny'(Joystiq I think). I just see it as a crappy looking statue. There was a 50% chance of it being female and let's be honest, most people would rather see boobs on their mutilated torso than chest hair. Even more would just buy the regular edition of the game...

Paradoxrifts:

MetalMagpie:
I still wouldn't want one in my house, because catching a glimpse of it late at night after a few drinks does not seem like fun!

So far as I'm concerned the sole reason for this thing's existence is to stealthily sneak it into the fridge of a friend.

If there is any justice, it would fit comfortably into the meat keeper.

This plan needs to happen. Somewhere.

And Youtube needs to be involved.

Sixcess:
Oh... LOL. Rather than work up a new post I'll just quote one I just finished making in Discussion on the same subject before I read this.

"... it just reinforces my opinion that too many game developers are so lacking in basic social skills and sensibilities they should never be let out of their coding cubicles, because it's just embarrassing for the rest of us when they are."

Really, some of these studios need to hire a fully functioning sane person to give an opinion on things like this before it ever gets this far.

Right because programmers get the final say on what goes in the box, and not the marketers.

This and that Hitman Absolution facebook thing have gotten me to wondering - who signs off on this stuff? Is some high level manager somewhere being fired over this? If you've got the balls to do stuff like this, stick behind it. Don't do it then immediately begin sobbing apologies.

I guess the more plausible option is that it's a new way to create publicity. Do something completely tasteless then retract it and apologize all the while getting more word-of-mouth than any tame commercial would. Still, I prefer the way they disingenuously got attention for Dead Island (1).

Susan Arendt:
Ok, I have a question for you folks:

Would you buy this? And if so, would you still buy it if it were a male torso?

I'm not judging anyone, I'm genuinely curious.

That depends entirely on what size it is and how easily I can arrange it with my Slaughterhouse Terror Mask that's wearing my Scribblenauts hat. As for gender, either or, I guess -- it'd only really come off the top of my creepy stuff bookshelf for Halloween, and "dismembered torso" is a decent decoration for that either way.

Susan Arendt:
Ok, I have a question for you folks:

Would you buy this? And if so, would you still buy it if it were a male torso?

I'm not judging anyone, I'm genuinely curious.

If I had played dead island and if I had really enjoyed it, and was very excited for this game, then yes. I would buy it, both male or female. it would go right next to my Connor statue from the AC3 Collectors edition. as it stands if i found this as a standalone statue maybe, because I'm a huge zombie fan, and the walking dead is quite literally the only tv show I still watch these days. To me I'm not really thinking of it as a human torso the missing arms and exposed ribs jump out at me and make me think "zombie" before anything else.

I honestly think that the choice was made to go with a female torso because of the addition of a bikini top. Were it a male torso with swim trunks, it'd look naked and would probably spark more offense.
I suppose you can always just give the torso a shirt, but I don't think that'd quite strike the resort island chord that kind of makes a lot of the game.

Why would this be offensive? A bad idea? Yes! A dismembered torso doesn't look that good in your average living room. That's why I wouldn't buy that edition. Lost money for the devs, but having unsold boxes seems to be enough punishment for such stupidity. Or is it offensive just because it's gruesome? Then any horror movie publisher should get down on their knees and beg for mercy! Maybe people got offended because they felt a market target for JUST a pair of boobs and a crotch. Well, that bleeding stub of a neck is enough of a turn off to solve that problem. Or hey, maybe they fear that some moron might get a weird fetish and raid his local graveyard with a machete and a Union Jack bikini in his pocket. All in all, I think this is just a marketing strategy. I for one have not played the first game (I find zombies boring.. I prefer killing living polygons) and this is the first time I hear about the second. Hmm.. maybe I should try this too.

Today an Amazon user has apologized for having included a copy of Final Fantasy IX in his PS2 selling offer at THIS link. "I deeply apologize for any offense or damages caused by the association of a PS1 title with the PS2. For now, I want to reiterate to the FF community, fans and Sony media industry how deeply sorry I am, and that I am committed to making sure this will never happen again."
It's worth noting that the user did not state whether or not the PS1 game offer would be scrapped. We'll update when we find out more.

Should have come with a real machete. That be fucking cool.

mgirl:
Nothing apart from the sexualisation of a dismembered corpse, and how selling something like that with a game, with all the fire gaming is currently getting from the media about how it warps the minds of children, might not be the best idea. I am amazed that whoever decided that they were gonna do this didn't see this coming, and didn't see how phenomenally stupid they were being.

Out of curiosity, would you be offended if the bust was of a muscular male, perhaps with a well filled out speedo on? Anyone who lets their kid play Dead Island (A 17+ game) is a terrible parent anyhow.

Would I ever want the thing? No. But that's not a reason to rally against it.

Slayer_2:

mgirl:
Nothing apart from the sexualisation of a dismembered corpse, and how selling something like that with a game, with all the fire gaming is currently getting from the media about how it warps the minds of children, might not be the best idea. I am amazed that whoever decided that they were gonna do this didn't see this coming, and didn't see how phenomenally stupid they were being.

Out of curiosity, would you be offended if the bust was of a muscular male, perhaps with a well filled out speedo on? Anyone who lets their kid play Dead Island (A 17+ game) is a terrible parent anyhow.

Would I ever want the thing? No. But that's not a reason to rally against it.

I know I would find it a stupid marketing move and incredibly tasteless whether the bust was male or female. As for offended, well, I don't know if I really feel 'offended' by the fact it was a female bust, it was everything else about it that made me feel uncomfortable. Yeah, children shouldn't be playing these games anyway, but that doesn't stop the news outlets from viewing gaming as a childish hobby, and this sort of image isn't helping.

Well, I for my part liked it and I still want it. If they don't make it, I will.

Complete with Al Qaeda bikinis.

If they pull it, it's no sale from me, and I'll make sure to negatively impact their sales on any future offerings. I don't deal with collaborators of oppressive regimes and the thought and good taste police.

Hey, I really take offense at censorship and being told what some random ass thinks is not proper for me to consume, enjoy or have fun with. I am not part of Al Sharpton's cult, I am not part of any cult. My brain is free to roam.

Django Unchained figurines are now very limited run collectibles thanks to frothing Al Sharpton and his National Ass Association and some Muslim activist no one ever heard of before and I really can't be bothered to look up now.

Big 'melonfarm you!' shout out to Spike Lee for going full Taliban retard on Django Unchained - which he refuses to see due to him respecting his ancestors. Way to keep up the struggle for eternal division, you melonfarming son of a melonfarmer.

Way to bend your amazingly bendy rubberneck backs, Weinsteins.

i want it... but hey thats just me ^^

haha, this thing is given far more attention that it deserves. tacky as hell

Company makes a game in which you beat, bludgeon, dismember and behead legions of people, yet a bust of a dismembered female torso in a bikini needs to be apologised for?

...

You know I'm starting to see why the rest of the world thinks games make people psychotic.

mgirl:
I know I would find it a stupid marketing move and incredibly tasteless whether the bust was male or female. As for offended, well, I don't know if I really feel 'offended' by the fact it was a female bust, it was everything else about it that made me feel uncomfortable. Yeah, children shouldn't be playing these games anyway, but that doesn't stop the news outlets from viewing gaming as a childish hobby, and this sort of image isn't helping.

It's just... the game has this stuff in it. IE, dead people, many of them previously attractive and wearing very little. I think this guy said it best:

Company makes a game in which you beat, bludgeon, dismember and behead legions of people, yet a bust of a dismembered female torso in a bikini needs to be apologised for?

I mean, I think it's stupid, but I think that about all action figures and such. They just aren't my thing, again, doesn't mean I'm gonna get pissed off over it. I just won't buy it.

The media thinks many stupid things, let them. It's rub by a bunch of rich old people who don't understand these new fangled things, and it's happened with every new thing (rock and roll, TV, etc). You can't do much about it, just wait till they wisen up.

Slayer_2:

The media thinks many stupid things, let them. It's rub by a bunch of rich old people who don't understand these new fangled things, and it's happened with every new thing (rock and roll, TV, etc). You can't do much about it, just wait till they wisen up.

Yeah, I know, but the problem is is that these old rich people who don't understand new fangled things still have a lot of influence, but I know it'll stop being a problem in the end.

I do understand why thinking it was a tasteless thing to sell with a game should not mean that it should be banned, or they should be stopped from selling it, but the reaction it got does indicate that maybe there needs to be some changes in the way games are marketed.

hey they already got the attention for it so mission accomplished I guess lol

mgirl:
Yeah, I know, but the problem is is that these old rich people who don't understand new fangled things still have a lot of influence, but I know it'll stop being a problem in the end.

I do understand why thinking it was a tasteless thing to sell with a game should not mean that it should be banned, or they should be stopped from selling it, but the reaction it got does indicate that maybe there needs to be some changes in the way games are marketed.

They do for now, but the likelihood of them stopping or even hindering a multi-billion dollar a year industry is very small. Money talks ever so slightly louder than mid 50's, white men with stupid outdated ideas.

I agree many games are marketed like the target audience is comprised solely of 13 year old boys thinking with their smaller heads. And it's stupid. But I find marketing usually is. Stupidity is attention grabbing, no? See this example.

Klagermeister:

Darkbladex96:
Kind of tired of these pussy ass devs.

Oh look at this we released this bad ass thing that is probably going to get hated on, but it's just so awesome.

*2 weeks of hate*

Dev apology: Oh we are so sorry for using our time and resources to give you this thing that you aren't entitled to but we thought would be nice for you to have. We apologize for hurting your wittle fweengs, we didn't mean make you piss your pants can call you mama over a piece of mutilated plastic representing a zombie game.

It's not just that it's in poor taste. It's just so esoteric that not many people would buy it.
They had literally dozens of other iconic images/objects/characters to make a collector's edition out of, and they chose one that, without a doubt, VERY few people would even want.

Wouldn't you be pissed off if you waited ages for these editions to come out and saw how... god-awfully ugly it was?
It's like they didn't even use that survey info they gathered.

There were many things that would have been much better to include that more people would have wanted.
This wasn't just a poor PR choice; this was a poor choice in marketing.

It's if its in bad taste than the entire game is in bad taste because axing bikini zombies is most of the game. Of course it's esoteric...if you're not a dead island fan/ zombie game fan that also happens to be a collector you probably wouldn't buy this.

Unless they took poll results and purposely picked the least liked selection and used that your statement on what people would want is just talking out of your ass.

Well that argument falls flat because ugly is subjective. I personally think that the bust looks kick ass and would love to own one.

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