Was gonna say thats kinda kewl for the few ppl who dont use Live marketplace...then saw its just a booktoken & poster & thought whats the point?...That said; EVE online is doing a box release next year too which is effectively the same package so I imagine its as much a publicity thing as anything else. | |
It's for smart people, or those who don't use marketplace much and don't want to end up with some odd, useless number of points, like 150 or something, which always happens(intentionally) when you buy off Xbox Live. | |
I'll put it to you this way... I bought the limited edition GTAIV, whose bag's zipper promptly broke, but it's lock box is still of use. But I will not buy this DLC off the shelf, I don't want nor need the poster. | |
Could be that Rockstar want to maintain a real-world marketplace presence, and it may attract the the attention of the 'casual' player that isn't as clued in about downloading the content, or even that it exists. | |
You think just putting adverts would be all you needed. | |
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Grand Theft Auto DLC Getting A Retail Release
It looks like the Grand Theft Auto IV expansion The Lost and Damned will get a boxed retail release when it comes out next year.
GameStop (via videogaming247) has the expansion listed on its site for pre-order, with a ship date of February 17, the same day it hits Xbox Live as exclusive downloadable content. The boxed release won't actually include the add-on, however; what you'll get instead is a two-sided poster and an Xbox Live Marketplace "token card," containing a code which will allow you to download the expansion. The box is listed at $19.99, the price point which industry analyst Michael Pachter predicted last week.
Is there any point to putting a box on a shelf for an upgrade that's available exclusively via download? It may have made sense if Rockstar had been able to get it out in time for Christmas, so parents could buy something special for little Timmy and that car-driving game he likes so much. But a February release negates much of the reason for a shelf presence, reducing its appeal to hardcore GTA fans and collector nerds who love boxes and posters. (People like me, in other words.) Everyone else would be just as well served with an Xbox Points card.
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