For every copy of Rift: Storm Legion pre-ordered, Trion will donate a dollar to Pandas International.
Trion Worlds has just announced a panda-themed charity promotion that, in what can only be described as a massive coincidence, just so happens to coincide with the launch of World of Warcraft: Mists of Pandaria.
Starting tomorrow, every copy of Rift: Storm Legion pre-ordered through the expansion's official website will net Pandas International a nice shiny dollar. The charity is exclusively devoted to preserving and caring for the world's very limited supply of giant pandas. The promotion is running worldwide, excluding Alabama, Massachusetts and South Carolina for some bizarre reason, and the total donation is capped at $10,000.
"Know why we have to do that?" reads the small print on the announcement. "Maine. Weird, right? We don't know what they have against Pandas, or why $10,000 is a magical number, either. This contribution is not tax deductible, but it would be pretty awesome if it were."
While Rift isn't the biggest player in MMOville, chances are it'll hit that 10,000 pre-orders goal with ease. Essentially Trion just donated ten grand to charity, netting itself some cheeky publicity in the process.