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GOG Returning "To Its Roots" After Regional Pricing Backlash

| 11 Mar 2014 17:40
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GOG will has reaffirmed its desire to "fight for games with flat worldwide pricing."

Last month GOG rattled a few gamer's cages when it revealed that it would, to an extent, be abandoning its standard of fair and equal pricing in favor of a regional model that would lead to different prices for some games depending on where you live. This didn't go over too well with many of the site's customers who, over the past few weeks, have left thousands of comments with expressing their unhappiness with the move. That in mind, GOG has recently revealed it will "getting back to [its] roots" and will take steps to restore its practice of "flat worldwide pricing."

"We're not perfect, we're exploring new frontiers, and we make mistakes," said GOG's Marcin Iwinski and Guilliaume Rambourg in a joint statement. "We thought DRM-Free was so important that you'd prefer we bring you more DRM-Free games and fair price was less critical and that it could be sacrificed in some cases... We didn't listen and we let you down."

Hoping to make up for their mistake Iwinski and Rambourg said that GOG going forward will "continue to fight for game with flat worldwide pricing." In turn, in cases where the company is "required to have regional prices" it will make up for it by offering free game codes and, eventually, store credit to affected customers. To help give is customers more choice it will also be implementing new options that will let individuals choose between paying in their local currency or in US dollars if they prefer. It's Iwinski and Rambourg's hope that these steps will help GOG "remain true to its values" while also offering "the best of DRM-free gaming with fair price."

Source: GOG

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