I hope Pepsi turned this off before last orders at the pub. I really, really do.
OK, picture this: you're sitting on your own, waiting for the 129 Greenwich and Cutty Sark bus - or whichever it may be - when, without warning, a giant octopus squicks out of the nearest storm drain, eats a pedestrian, and then wriggles back into the dark. What do you do next?
If your answer was laugh, you're on the right track. This London bus shelter trickery comes courtesy of Pepsi Max, who rigged up this thought experiment to sell soda. It's all done with cameras and glass, not a million miles away from the old Pepper's Ghost illusion.
I just hope Pepsi turned this off before last orders at the pub. Now there's a brown trousers moment waiting to happen!