Japan's April Fools Day Roundup

| 1 Apr 2014 05:43

Lastly, Japanese cellphone carrier AU teamed up with model maker DeAgostini to announce a "build-your-own-smartphone" campaign, in which individual pieces of a smartphone will be delivered to customer's homes in a weekly subscription... over the course of ten years!

Phew! April Fools Day is one of the hardest days of the year for a journalist to work, as I have to double, triple, and quadruple check every scrap of news, but the funny, obvious jokes like these make it all worthwhile!

Sources: Sega Japan, Kirin Beer, Square Enix, Google Japan, AU via Kotaku

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