Sony's hilarious ad guru Kevin Butler is at it again, this time in a commercial for MLB 10: The Show. American League MVP? Who's that?
My love for Sony ad spokesman Kevin Butler has been well documented by this point, so I don't think there's much point in me saying how awesome I think these commercials are - to the point where I'm actually writing news posts about commercials - but I'll do it anyway: I think these commercials are awesome, and the Kevin Butler character is brilliant.
This time around, Butler - as VP of Sony's Softball Team - is promoting Sony San Diego's MLB '10: The Show. The game's cover promptly features Minnesota Twins catcher Joe Mauer, the American League MVP, who is widely considered to be the best catcher in the game - and one of Major League Baseball's top sluggers - since his debut in 2006. The only problem is that Butler doesn't seem to know who Mauer is.
...or does he?
Please keep making these ads, Sony. I will be tremendously sad when you stop.