Welcome to the Era of Content Soup

This is the era of “content,” and content soup is upon us. It’s hard to figure out exactly when the era began. Ted Sarandos was appointed “Chief Content Officer” at Netflix in March 2000, seven years before the company properly began its transition from physical to streaming media. The word occurs frequently in coverage of the industry in those years. Sarandos participated in a Content Theater Q&A session for the National Association of Broadcasters in April 2012, and the media world gossiped about the quality of the company’s “content.” There are conflicting accounts about how the word “content” came to … Continue reading Welcome to the Era of Content Soup