If you recently received a $10 credit from Sony, consider yourself inexplicably fortunate.
Over the course of the past 24 hours Sony has been sending messages to active PlayStation Network users which include a gratis $10 credit to be used in the PSN's online store. Why? Nobody is really sure.
The last time Sony issued these sorts of credits, it was ostensibly a loyalty rewards program. The messages accompanying the credit even said as much, stating that the free money was a reward for "being a loyal customer and fan of PlayStation Network." This new round of credit however offers no such explanation.
Polygon was able to contact a Sony representative and asked how the firm decides who should be granted the $10 credit, but were met with a less than helpful response. "While we don't disclose the exact criteria used, we can say that select active PSN users were chosen to receive an XMB message that included a credit for their SEN Wallet as part of this special promotion," the spokesperson said.
While we'd like to think that Sony isn't handing out cash at random, reports from those gifted with the gratis credit seem to have only one commonality: Each of the users has an active PlayStation Network account. That's it. It's the only link anyone's been able to determine. Until Sony decides to make public its criteria for gifting, we'll have to assume that this surprise promotion was an effort to simply reward people for existing on Sony's books. Congratulations if you managed to receive the credit, but don't feel too bad if you didn't. The universe is a random, uncaring place; Sony doubly so.