1.0The Escapisthttps://www.escapistmagazine.comAndy Chalk Legacy Authorhttps://www.escapistmagazine.com/author/andychalk/rich600338<blockquote class="wp-embedded-content" data-secret="5sZBpkzJyL"><a href="https://www.escapistmagazine.com/ea-predicts-price-cuts-will-drive-software-sales/">EA Predicts Price Cuts Will Drive Software Sales</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.escapistmagazine.com/ea-predicts-price-cuts-will-drive-software-sales/embed/#?secret=5sZBpkzJyL" width="600" height="338" title="“EA Predicts Price Cuts Will Drive Software Sales” — The Escapist" data-secret="5sZBpkzJyL" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /*! This file is auto-generated */ !function(c,d){"use strict";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(/[^a-zA-Z0-9]/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),n=d.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),o=new RegExp("^https?:$","i"),l=0;l<n.length;l++)n[l].style.display="none";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute("style"),"height"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if("link"===t.message)if(s=d.createElement("a"),a=d.createElement("a"),s.href=r.getAttribute("src"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener("message",c.wp.receiveEmbedMessage,!1),d.addEventListener("DOMContentLoaded",t,!1),c.addEventListener("load",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf("MSIE 10"),a=!!navigator.userAgent.match(/Trident.*rv:11\./),i=d.querySelectorAll("iframe.wp-embedded-content"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute("data-secret")))r=Math.random().toString(36).substr(2,10),t.src+="#?secret="+r,t.setAttribute("data-secret",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute("security"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:"ready",secret:r},"*")}}}}(window,document); </script> Electronic Arts Chief Financial Officer Eric Brown says the unprecedented length of the current console cycle means that while the majority of software sales growth is yet to come, it won’t be driven by technology. Speaking at the Wedbush Morgan Securities conference, Brown said that two of the three consoles currently on the market – the Xbox 360 and PlayStation 3, obviously – have hit the technological wall. “There’s just no broadly-available consumer viewing technology beyond HD,” he said. “You have to be a PC technophile with an ultra high resolution monitor to get past that.” The Wii, on the […]http://cdn.themis-media.com/media/global/images/galleries/display/55/55780.jpg