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</html><description>After a half-decade of wallowing in consumer indifference, Microsoft has finally decided to pull the plug on the Zune. When the Zune media player rolled out in 2006, Robbie Bach said Microsoft intended to sink &#x201C;hundreds of millions&#x201D; of dollars into it over the next three to five years in order to break Apple&#x2019;s iPod-powered stranglehold on the market. &#x201C;We can beat them,&#x201D; CEO Steve Ballmer said in November of that year, &#x201C;but it won&#x2019;t be easy.&#x201D; But the Zune never found traction with the buying public and quickly developed a reputation best summarized by Late Late Show host Craig [&hellip;]</description><thumbnail_url>http://cdn.themis-media.com/media/global/images/library/deriv/50/50281.jpg</thumbnail_url></oembed>
