1.0The Escapisthttps://www.escapistmagazine.comMike Thompson Legacy Authorhttps://www.escapistmagazine.com/author/vansau/rich600338<blockquote class="wp-embedded-content" data-secret="u5pJRmzGeV"><a href="https://www.escapistmagazine.com/microsoft-spending-400-million-on-kinect-launch/">Microsoft Spending $400 Million on Kinect Launch</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.escapistmagazine.com/microsoft-spending-400-million-on-kinect-launch/embed/#?secret=u5pJRmzGeV" width="600" height="338" title="“Microsoft Spending $400 Million on Kinect Launch” — The Escapist" data-secret="u5pJRmzGeV" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /*! This file is auto-generated */ !function(c,d){"use strict";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(/[^a-zA-Z0-9]/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),n=d.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),o=new RegExp("^https?:$","i"),l=0;l<n.length;l++)n[l].style.display="none";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute("style"),"height"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if("link"===t.message)if(s=d.createElement("a"),a=d.createElement("a"),s.href=r.getAttribute("src"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener("message",c.wp.receiveEmbedMessage,!1),d.addEventListener("DOMContentLoaded",t,!1),c.addEventListener("load",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf("MSIE 10"),a=!!navigator.userAgent.match(/Trident.*rv:11\./),i=d.querySelectorAll("iframe.wp-embedded-content"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute("data-secret")))r=Math.random().toString(36).substr(2,10),t.src+="#?secret="+r,t.setAttribute("data-secret",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute("security"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:"ready",secret:r},"*")}}}}(window,document); </script> Microsoft really wants you to buy the Kinect, going so far as to spend nearly as much money as it did for the launch of the original Xbox. Microsoft is banking pretty heavily on Kinect’s ability to be a colossal holiday hit. That’s probably why the company has committed roughly $400 million to promote its new controller-free interface. According to the New York Post, the marketing plan involves everything from appearances on soda cans and cereal boxes, not to mention the usual TV, internet, and magazine spots. Robert Matthews, Microsoft’s General Manager of Global Marketing Communications for Xbox, explained that […]http://cdn.themis-media.com/media/global/images/galleries/display/67/67724.jpg