Here’s a portion of the article. Remember this is an editorial!
Companies have many reasons to produce sequels. For a game producer, sequels are cheaper to make, predictable, and sell well. Most sequels use the same game engine with only a few new features added, because adapting to both changing technologies and different platforms can suck up a lot of a producer’s budget. From the business standpoint, a sequel often produces a predictable revenue stream, which is rare in an unpredictable video game market. However, not all the blame can be placed on the game companies. Gamers are ultimately what drive the market, and if gamers continue to buy sequels, the companies will continue to make them for us.
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