1000 Cell Phones Play Tchaikovsky’s “1812 Overture”


1,000 mobile phones, 53 different ringtone alerts and over 2,000 text messages combine to reconstruct Tchaikovsky’s famous “1812 Overture” in one of the coolest cell phone advertisements I’ve ever seen.

I lack the words to describe this advertisement from Vodafone New Zealand, called simply “Symphonia,” other than this: “Holy crap.” (Yes, you can quote me on that if you want) It starts out a bit slow, and you might feel skeptical initially – as I did – but once the song kicks in, it’s what Californians would describe as “hella impressive.”

To see the work that went into making this kickass commercial, Vodafone has posted a “Making Of” video, found in two parts here and here. I could say more about this impressive commercial, but really… I don’t want to ruin the moment.

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