Frank West might not be coming back to bash in some zombie heads in Dead Rising 2, but we haven’t seen the last of our intrepid photojournalist: Capcom loves him, and wants to put him in everything ever.

Frank West has covered wars, y’know, but he isn’t exactly the first character that comes to mind when somebody asks “What Capcom characters would fit well in a crossover fighting game?” Nevertheless, that didn’t stop him from appearing in Tatsunoko vs. Capcom, and the odds are high that he’s one of the silhouettes in the Marvel vs. Capcom 3 logo.

That’s not all, either. He’ll be making an appearance in the upcoming Lost Planet 2 – and even Valve’s Left 4 Dead 2: The Passing DLC features a message from Frank scrawled on one of the walls. So, what’s with all the Frank West love lately?

On an episode of the Destructoid podcast, Capcom community boss Seth Killian offered some insight into Capcom’s Frank Fever.

For better or for worse, (Capcom of) Japan has understood that ‘the West’ likes Frank. So maybe that’s why he’s called Frank West? I don’t know… Rightly or wrongly (Capcom of) Japan is convinced that Joe Six pack here in America love God d*mn Frank West. He will be making appearances in as many games as they can get him into.

Killian apparently went on to joke (?) that Frank would be appearing in the next Puzzle Fighter. That’s just a cruel joke, Seth. How could you tease us by saying that there’s going to be a new Puzzle Fighter?!

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