Apple Pulls Plug On Nine Inch Nails App

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A Nine Inch Nail app for the iPhone has been rejected by Apple for referring to the band’s own album.

An iPhone app targeted at Nine Inch Nails fans and dreamt up by the band’s leader Trent Reznor has been rejected by Apple for ‘objectionable content’. The objectionable content in question is the app’s reference to the album ‘The Downward Spiral’.

For those of you haven’t heard the album, or even heard of it, ‘The Downward Spiral’ is a seminal industrial-rock album (it’s a real genre, I checked), released in 1994 that has sold more than 4 million copies worldwide. Who recorded ‘The Downward Spiral’ I hear you ask? Why none other than Nine Inch Nails.

The free app would have extended the web of connectivity between fans already offered by the band’s website,, where official content mingles with images and videos taken by the fans themselves.

Reznor, who supplied the music and sound for Quake back in 1996, announced Apple’s decision via his twitter feed, saying: “Apple rejects the NIN iPhone update because it contains objectionable content. The objectionable content referenced is “The Downward Spiral” … Not even sure where to start with that one.”

It’s hard to blame Apple for being extra-cautious after the outrage caused by the baby-shaking app that managed to make it past Apple’s screening process, but commenters have pointed out that Apple are more than happy to sell ‘The Downward Spiral’ via its iTunes service.

Source: Boing Boing

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