ESA Charity Raises $900k, $2 Million More Projected

A “Nite to Unite for Kids” charity event hosted by the Entertainment Software Association has netted $900,000 in proceeds, the organization announced.

An upcoming game pack for Microsoft’s Xbox 360 console is expected to net the charity a further estimated $2 million.

To be released for the holiday season, the game pack consists of the following games: Open Season, Fusion Frenzy 2 and Disney/Pixar’s Cars.

ESA CEO Michael Gallagher thanked Microsoft for the game pack, the proceeds of which will go to the ESA Foundation.

“Our sincere thanks and appreciation to the game pack’s lead publisher, Microsoft. Their willingness to spearhead this effort is a model for our entire industry,” he said. “The money raised will help advance the health, safety and welfare of America’s youth.”

Game publishers and entertainment giants Disney, Ubisoft, THQ, Sony Pictures and Pixar also made financial contributions. The charity event has been running for six years and raised almost $8 million in total.

Source: Gamesindustry.biz

Recommended Videos

The Escapist is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more
related content
Read Article Call of Duty Teases Black Ops 6 With Cryptic Video
Mount Rushmore in the teaser of Black Ops 6.
Read Article Artist Turns Elden Ring & Dark Souls Characters Into Iconic Pokemon
pokemon elden ring art
Read Article Genshin Impact Increases Maximum Resin Cap for the First Time in Years
Genshin 4.6 Livestream Featured
Related Content
Read Article Call of Duty Teases Black Ops 6 With Cryptic Video
Mount Rushmore in the teaser of Black Ops 6.
Read Article Artist Turns Elden Ring & Dark Souls Characters Into Iconic Pokemon
pokemon elden ring art
Read Article Genshin Impact Increases Maximum Resin Cap for the First Time in Years
Genshin 4.6 Livestream Featured