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Target Reverses Course on PlayStation 4 Preorder Cancellations

This article is over 11 years old and may contain outdated information
Target logo

Target has apologized for canceling PlayStation 4 preorders that were bundled with delayed games and is handing out $100 gift cards to make up for the hassle.

It came to light earlier this week that Target had canceled preorders of PlayStation 4 bundles with delayed games like Watch Dogs and Drive Club, a revelation that went over about as well as you’d expect – which is to say, not very well at all. Gamers who thought they had a PS4 locked up were suddenly cast adrift and told they’d have to jostle with everyone else for a new round of “first come, first served” preordering scheduled for October 25.

But in a statement sent to Kotaku yesterday, the retailer acknowledged that it done wrong. “We sincerely apologize to guests who were inconvenienced and are working directly with them to ensure they receive the console they selected by their original order date,” it said in a statement. Emails have also apparently been sent out to customers who had their preorders canceled.

“We apologize for your recent Target.com experience. We are working on a solution that will ensure you receive the video game console you pre-ordered,” the email says. “We are committed to shipping your game console by the date on your original order. Additionally, we are emailing you a $100 Target eGiftCard for your inconvenience.”

As aggravating as it no doubt was to have a preorder canceled this late in the day, I’d say that makes up for it pretty well.

Source: Kotaku

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